Customer

Sirman was founded over 50 years ago by Nereo Marzaro and is a market leader in the production of professional kitchen equipment. Its headquarters in Curtarolo, Padua, is a cutting-edge center for the design and production of professional machinery such as slicers, ovens and seasoners. Present all over the world, USA, China and Brazil to name a few, makes it a globalized company and therefore attentive to market trends and ready to constantly innovate.

Development

The methodology used for managing activities is Agile, in particular the Scrum framework. Initially, all the minimum requirements were identified - which form the first Product Backlog - for the creation of the MVP version. The development time was then divided into established periods of time, the Sprints. In each Sprint, a certain number of requirements present in the Product Backlog are implemented, which has always been expanded over time. At the end of each Sprint, what has been done is released to the customer in order to have immediate feedback and therefore be able to calibrate the subsequent Sprints on the real needs.

• Iterative development: Our approach to project development includes the following methods:
  • Meeting to define the first Product Backlog and the priorities of the features to be created;
  • The work will then be divided into iterations - Sprints - of 2 weeks each;
  • At the end of each Sprint there will be a meeting with the customer (in person or remotely) where the features created are examined;
  • In the sprint review, the activities to be carried out in the next one are chosen.

Architecture:

• Frontend
  • React
  • NextJs
• Backend
  • Node
  • EC2
  • SQL database
• Cms
  • Strapi

Project Description

Sirman is a leading company in the production of catering machinery, known for its innovation and quality. The goal of the project was to develop a modern and functional website that adequately represents the company and its products, improving the user experience and facilitating access to information.

Challenges and Objectives

• Company Presentation: Create a section that tells the story, mission and values ​​of the company in an engaging and informative way.
• Product Catalog: Implement an interactive catalog that allows users to easily explore the wide range of products offered by Sirman.
• Customer Support: Provide useful resources such as user manuals, video tutorials and a FAQ section to support customers in choosing and using products.
• SEO and Performance: Optimize the site for search engines (SEO) and improve performance to ensure a smooth and seamless user experience.

Solutions Implemented

• Design and UX: The site was designed with a modern and intuitive interface, ensuring easy and accessible navigation on all devices, including smartphones and tablets.
• Product Catalog: An interactive catalog has been developed that allows users to filter products by category, view technical details, images and demonstration videos.
• Customer Support: The support section includes a wide range of resources, such as FAQs, user guides and video tutorials, to help customers solve any issues and get the most out of the products purchased.
• SEO and Performance: Advanced SEO and performance optimization techniques have been adopted to improve visibility on search engines and ensure fast loading times.

Technologies Used

• Frontend: HTML5, CSS3, JavaScript, with the use of libraries/frameworks such as React and Nextjs for advanced interactivity.
• Backend: Node for business logic and database integration.
• Database: Postgres for data management.
• Cms: Strapi as a content management platform for its flexibility.
• Hosting: AWS as a reliable hosting solution to ensure site availability and security.

Results

The Sirman website (https://www.sirman.com) is a successful case study of how a company can transform its online presence to better serve its customers. The site not only offers an improved user experience, but has also helped increase sales and strengthen the brand image.

Conclusion

The Sirman website development project has demonstrated how careful design and the implementation of modern technologies can create an effective and high-performing website. This use case is an example of how to meet the challenges of a competitive market and improve customer satisfaction through an optimized and functional online presence.